User-centered design starts with determining who the end user is and what they do. Consider the user’s role and the tasks they perform within that role. How can a mobile app help that user perform their work? Replacing manual, paper-based processes with real-time mobile transactions can save hours a day for users in any role that requires integrating information into the back office. And with a thorough understanding of user roles, you can adapt the application through role-based features to optimize the experience for your team.
Properly establishing the user experience of the mobile app can help to ensure users’ needs are met while getting the best use—and intended benefit—out of the investment. A successful enterprise mobile app is one with a robust user experience that’s built around these considerations. Below, we’ll uncover some real examples of what it looks like to move through the discovery process to develop the most useful mobile app for the enterprise.
For the enterprise, the question is how to create a mobile app that gets the job done. When building apps, there are plenty of ways to fail, but with careful design, it’s easy to avoid an app for app’s sake—one that is difficult to use, or worse, useless—and instead create productivity tools that look good and perform well. An effective app requires an investment of time and resources to create a tool that will make it easier and faster for people do their jobs, and do them well. It all starts with business or process owners establishing the project scope with some thorough requirements gathering. We’ve put together a list of six things to consider so you can build a successful app.
As we continue to do business in the midst of the digital economy, mobile apps are becoming critical business tools as companies seek to mobilize and optimize key business processes. And although functionality of these apps is of utmost importance, the visual experience plays a larger role, too, which is why this is the year for bridging the design gap between enterprise and consumer apps. The consumerization of IT is rapidly changing the enterprise technology landscape. And to meet these changes, it falls partly on UI/UX designers (like yours truly) to forge a middle ground between enterprise apps and consumer apps.