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Augmented Reality Apps Allow You to Try Before You Buy

Posted by Maggie McMichael on Jun 13, 2018 10:00:00 AM

Virtual reality (VR) and augmented reality (AR) are taking the world by storm, and many retail stores are dabbling in the growing technology trend. Big-name furniture stores are starting to offer apps that allow users to virtually “place” an item in their home to see how it will look and if it fits in their space. Retail clothing stores are creating virtual dressing room apps that allow consumers to virtually “try on” clothing from the comfort of their own homes. All they need to gain access to this technology is an app and a smartphone camera.

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Topics: customer experience, Customer Engagement, virtual reality, technology trends, technology of the future, retail technology

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